Applying for the Graphic Designer position with Alterra Mountain Company is almost too good to be true. With a lifetime of experience growing up and living in Colorado ski culture, and over eight years of experience in graphic design, I’m confident in my ability to bring your creative vision to life through compelling visuals that resonate with the Ikon Pass community and beyond. The chance to work for a company that merges my design expertise with my passion for the outdoors is an opportunity I would openly embrace.
I grew up near Crested Butte, Colorado, and my father was the Director of Marketing for Crested Butte Mountain Resort during the nineties. The slogan for the resort he wrote was, “Crested Butte. What Aspen used to be, and Vail never was.” We regularly drove over Monarch Pass (and still do), which was originally Vail pass when it was built, but that didn’t last because the locals kept stealing or destroying the signs. I might be genetically predisposed for a role in marketing with Alterra, because I chose my side a long time ago.
My proficiency in Adobe Creative Suite—particularly Illustrator, Photoshop, and InDesign—paired with my video editing and animation experience in Adobe Premiere and After E ects, enable me to create visually engaging content across a variety of media. From print ads and brochures to web banners, social media content, and videos, I thrive in delivering exceptional designs that align with brand standards while pushing the creative envelope. If you need someone who can hit the ground running, my ability to multi-task and quickly adapt to fast-paced environments will allow me to do exactly that. I’m comfortable producing work that meets tight deadlines without compromising quality.
What excites me most about this role is the opportunity to contribute my unique perspective to everyday projects and seasonal campaigns to connect with audiences through user-centered, inclusive designs. I deeply understand the mountain culture and am passionate about crafting work that reflects the unique spirit of adventure embodied both by those who call the mountains home, and by those who come to visit. My collaborative approach and eye for detail let me seamlessly integrate with team members, photographers, videographers, and copywriters, resulting in cohesive, impactful end results.
I would be honored to bring my skills, passion, and creative vision to the Alterra team. Thank you for considering my application!